Formerly known as LAN Airlines, Latam Airlines is an airline based in Santiago, Chile, and is one of the founders of LATAM Airlines Group; Latin America’s largest airline holding company. The airline’s main hub is located in Comodoro Arturo Merino Benitez International Airport.
LATAM Airlines group was established and formed after the takeover by LAN of Brazilian TAM Airlines, which was completed on June 22, 2012. It was announced in 2015 that the two airlines (LAN and TAM) will fully rebrand as LATAM, with one livery to be applied on all aircraft by 2018.
LATAM Airlines Group is currently the largest airline conglomerate in Latin America.
Origins and Ownership
Arturo Merino Benitez, A Chilean Air Force Commodore, founded the airline and began its operation in 1929. Arturo Merino Benitez was the founder of both Chilean Air Force and LAN Airlines. He died in 1970 and to his honour, Chile’s largest airport was named after him.
Enrique Miguel Cueto Plaza is a commercial engineer, entrepreneur and the current Chief Executive Officer of LATAM Airlines Group. He studied at the Saint George’s College, and took Commercial Engineering at the Catholic University. After he graduated in 1982, Enrique joined the Carrier Air Fast, then a small cargo founded by his father. In 1994 he was the general manager and Chief Executive Officer of Lanchile.
In 2010, Enrique Cueto Plaza was one of the main managers of the agreement to join operations with the Brazilian TAM Airlines, business that materialized in 2012 and gave rise to LATAM Airlines Group.
What people are saying
I’ve been reading a lot of reviews and comments coming from LATAM Airline’s previous customers and I’ve noticed that they are really getting a fair combination of positive and negative feedbacks. Most of them are positive, as the negative ones usually talks about how some flights were delayed etc. Here are some of the reviews that I’ve read:
“As Usual, LATAM is the Best Airline for Domestic Flights and International Flights, this time we travel from Buenos Aires to Calafate in Santa Cruz , Patagonia Argentina, we had and excellent flight , on TIME,. Very good service , clean seats, we enjoy on flight entertainment in our phones…we love it!!”
—Alex D (Lima Region, Peru)
“Helpful staff (they charged my phone for me willingly) fantastic food and a free The Economist. Loved it although was slightly delayed I’d choose them again.”
—Lissy192 (Hereford, United Kingdom)
“As you might be able to tell, from our posts, we are Travel Geeks, and wanted to experience bot LATAM and the 787 Dreamliner, and this was the opportunity. Yep, DFW to AKL via SCL. Kinda like scratching your left ear with your right hand reaching over your head. OK, the flight was great. The seats and space were very both generous. Staff could not have been more gracious and responsive. Food and drinks were just right (remember this is a red eye,) Nope, it is not Singapore Airlines, Thai or Cathay, but, we see the different styles, and, I tend to embrace them. I see negative comments, but, this was so different from our experience. The check in could have not been easier, with a dedicated security line right in front of the LATAM lounge at SCL. The lounge experience was excellent.”
The website showcases a wide, vivid layout with huge photos, tabs and panels that concentrates on colours: purple and pink. In the website, users are allowed to make an online check-in, check flight status, book a flight and even avail the airline’s aadvantage membership card, which enables the user to have discounts that can make them save for up to a thousand dollars.
Scrolling down, several flight deals from and to certain specific destinations are listed, it’s serves as one of the airline’s advertisement through their website. You can check some of LATAM Airlines’ travel deals and other information by clicking here.
- Website URL: www.latam.com
- Contact number: +56 2 565 25 25
- Contact Email: firstname.lastname@example.org
- Fax Number: +56 2 565 38 90
- Head Office Address: Americo Vespucio 901, Comuna de Renca, 8660360 Santiago, Chile
An airline that provides the best services through their customers from Latin America and people from around the globe. LATAM Airlines continues to provide convenient services, clean facilities, comfortable seats, delightful meals and pleasant, courteous and approachable staff that are always ready to assist their passengers with their concerns and needs. Making your travel with LATAM Airlines, a relaxing, and stress-free experience.